Rooms Division Management

HM609 Rooms Division Management Task 2

Student Name & ID Page 1 | 1
 Cover Page ( Must have the name and id of the student) (Page 1)
 Contents Page (Page 2)
 Introduction (Page 3)
o Must cover and overview of the Rooms Division pricing strategies and WHY this is
important in revenue management.
o Growth of Hotel sector in NZ and insight into how this will create a boom in the Hotel
Business for NZ.
o Focus on the importance of revenue management and how this can impact the
future of the organization.
o What is to come in this assignment? ( A map of the task)
 Explain five different hotel rates used in New Zealand. (10marks)
 Rack Rate, Club Rate, Senior Rate, Family Rate, Group Rate, Govt Rate, Airline Rate
etc.
Rate type 1. (add source to reference list)
Why do hotels use this rate?
Who are the customers they are targeting with this rate?
What are the Pros & Cons for the hotel when they use this particular rate?
My opinion of this accommodation pricing strategy. Really important part of the assignment.
Rate type 2. (add source to reference list)
Rate type 3. (add source to reference list)
Rate type 4. (add source to reference list)
Rate type 5. (add source to reference list)

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 Critically analyse at least 5 planning and pricing strategy of New Zealand hotel
businesses(10 Marks) ( Must back this with solid journal article references)
 Planning strategies involved around managing Low season and High Seasons.
 Priced Based targeting keeping in mind individual customers
 Targeting Group bookings with an aim of boosting individual revenue.
 Use of social platforms in terms of marketing and sales.
 Using forecasting as a tool to monitor the trends and make changes to manage
these.
o Identify and explain at least 4 departments in a hotel establishment. (16 marks)
o Department 1. (add source to reference list)
How does this department add to the productivity and profitability of the hotel?
What do they do on a daily basis to add to the guest experience?
How do they work closely with other departments to foster collaboration within the hotel?
What tools and resources do they use to add productivity of the hotel?
What innovative changes can they implement to grow the revenue of their department and
increase productivity?

HM609 Rooms Division Management Task 2

Student Name & ID Page 2 | 1
Focus on Room Inventory, Stock level & Maintenance costs?
o Department 2
o Department 3
o Department 4

 Conclusion
What did you learn from this assignment.
What is the way forward for NZ hotel rating.
What do you think you can add to the Rating criteria.
 References (and meeting the assessment criteria) (5 marks)

 

***Please using my upload structure to write it, and using Microsoft Word to add the reference(it’s easy let me check it). Tks

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